The SEO is derived from the expression “Search Engine Optimization” which has equivalent words such as SEO or search engine optimization, all of which are in the same sense and can be defined as follows:
SEO (search engine optimization) does not mean deception or manipulation of search engines with non-ethical methods. They have been created to help improve the visibility and relevance of websites in natural search results with the goal of reaching a high ranking.
Search Engine Optimization can be considered as a set of methods for strategically changing websites. This process describes the most important factors of the page and increases its importance on the search results page.
SEO is not a simple process that can be easily implemented because it requires a lot of knowledge, background knowledge, and patience. Search engines are unpredictable by constantly changing their ranking algorithms, so the responsibility of SEO engineers is to keep their information intact.
What are the SEO goals?
The purpose of Search Engine Optimization is to help websites gain a high place in natural search results and increase the link between pages and keywords entered by users.
Showing the most pages associated with the search query has many advantages for both the user and the search engine, in which the user finds the most relevant search results, and the search engine is trusted because its algorithm shows the most relevant pages.
After SEO began to improve its ranking of sites in its natural search results, this process required knowledge and time to implement its own methods. Time is the biggest initial investment to optimize a site or one page.
Depending on how competitive keywords are used in optimization, SEO takes weeks or months to come to fruition. Although the results of search optimization may not be seen quickly, in the long run, the benefits of Search Engine Optimization increase site rankings and increase visitors.
For websites, it’s very important that the first page of Google search results is one of the first three natural results that includes 58.4 percent of the clicks.
It is not surprising that websites compete with the products and services they sell to rank a search result. For example, the keyword “automated insurance” comprised 1.5 million Google searches per month, which means that the first three places are 58.4% of visitors and 36.4% of visitors are the first. This is useful for many sites that are above the search results, especially those that are added to the number of customers by increasing the site traffic.
Summary of SEO goals
- It has a great impact on the website.
- Creates a brand.
- Will increase traffic to the site.
- This made the website rank better on the search engine results page.
- Will increase sales of products.
- The best tool for advertising.
How can SEO be improved by getting reviews?
The nature of starring content on Google is actually simple metadata; a protocol for introducing the site shortly to the search engines! So it is expected to have a unique meta-data when a site is starred.
Therefore, if you add metadata to any post on the site, you can expect the star rating to be done well and principled.
Getting feedback gives you credibility to the content and site, which affects SEO itself. It should also be noted that having a star in the content makes the audience more attracted to the content and increases the rate of click on the site, and so the rank of the site will improve. In general, SEO and google reviews are closely interrelated, and so it is highly recommended to receive 5 stars and reviews. Our specialists can help your company improve SEO and getting more reviews.